Purely sunflower wax and sunflower oil. That’s it! No extra additives, no added fragrances, and naturally both hypoallergenic and vegan.

There will be two versions:

• The creamy winter formula
• The firm summer formula

You won’t have to wait for the “right” season, either: both versions will be available year-round.

Testers are running the balm through its paces. It’s surviving washing machines, dryers (just need to pry the melted bit from the cap), and factory temperatures during a heat wave.

Launch is planned before the fall.

The list price at launch will be $5 per tube, US shipping included.